Pet Food Pulse S2:E2

Welcome to Sabre Pet Food’s ‘Pet Food Pulse’. Each week, we’ll be putting one of our bestselling products under the microscope to discover its nutritional benefits, the manufacturing process, and how much money it can be sold for in your shop.

This week, we’re looking at our DARF Complete Dry Dog Food - Regular.

We launched our bestselling DARF collection just under a year ago, and very quickly, our DARF Regular became one of our top sellers on both our retail and wholesale websites. Here’s why: The food is cold-pressed and contains only high-quality ingredients, including 3.2kg of fresh, raw meat per kilogram of food. These qualities make it nutritious and palatable for even the fussiest dogs.

This food is gluten-free and contains no less than 60% fresh meat, making it a brilliant and more practical alternative to raw feeding. Due to the popularity of the food, it is also available in large 20kg sacks, which boast a competitively low price per kg: just £3.67 (Inc. VAT). This means that your customers can get great-quality food at an affordable price.

Benefits:

  • Competitively priced
  • Cold-pressed
  • Highly nutritious
  • 100% natural
  • Gluten-free
  • Available in small and large bags

Costs:

Size of Bag

Wholesale Price (Ex. VAT)

RRP (Ex. VAT)

Margin

4kg Bag

£14.10

£19.16

£5.06

20kg Bag

£47.33

£61.24

£13.91

 

All About Dog Food Rating: 85% (Source: www.allaboutdogfood.co.uk).

"Millet is a grain that is relatively easy for dogs to digest and is rich in B vitamins, iron, and potassium. Millet is also gluten-free and so makes a useful carbohydrate choice for hypoallergenic diets." - allaboutdogfood.co.uk

Ingredients: 60% fresh meat (chicken necks, beef, lamb, goat, chicken, beef heart, beef lung, beef tripe, beef liver), 15% dried carrot, 14% dried apple, 5% millet, 2% krill, 2% coconut oil, 1% nettle.

 

Vitamin A (3a672a): 18,000 I.U, Vitamin D3 (E671): 1,800 I.U, Vitamin E (3a700): 60 mg, Vitamin K2: 1.37 mg, Vitamin B1 (3a821): 13.2 mg, Vitamin B2: 7.68 mg, Niacin (3a315): 30 mg, Vitamin B5 (3a841): 24.34 mg, Vitamin B6 (3a381): 7.20 mg, Vitamin B12: 72 mcg, Biotin (3a880): 312 mcg, Vitamin B9 (3a316): 1.20 mg, Vitamin C (3a300): 60 mg

Betaine (3a925): 300 mg, Iron Sulfate Monohydrate: 84 mg, Potassium Iodide (3b201), Copper Sulfate Pentahydrate: 4.80 mg, Manganese Oxide: 57.60 mg, Zinc Oxide (3b603): 90 mg, Selenium Organic CNCM 1-3399 (3b8.12): 0.18 mg

Product Composition: Crude Protein 24%, Crude Fibre 3%, Crude Fat 10%, Crude Ash 7%, Moisture 4%, Calcium 1.32%, Phosphorus 0.80%.

 

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Cold-pressedDarf